How To Find Your Perfect Target Audience On Facebook

Finding your target audience on Facebook can seem daunting, but it doesn’t have to be. The goal is to know your audience, and Facebook makes it easier than ever for you to specifically target them. Surely, you know how huge Facebook is. With just about 2.8 billion active users per month, the multitude of potential […]
Ultimate Guide To Facebook Ads for Mortgage Brokers (2021)

As you’re probably aware by now, Facebook is an extremely effective tool for advertising and reaching new customers. Mortgage brokers can use this to their advantage by targeting homeowners, buyers, and renters. When looking into investing your money into online marketing channels, don’t sleep on Facebook. As a mortgage broker, you should be devoting a […]
Facebook Ad Policy: Why Facebook is Rejecting Your Ads

A common pain that most marketers come across at least once in their career is being rejected by the Facebook ad review team. We might become so focused on choosing the right images, writing amazing copy, and perfecting our targeting strategy, that we forget to consider Facebook’s ad policies. Truthfully, ad policies are one of […]
How to use Facebook Ads to Promote Mobile Apps

Facebook has over 2.7 billion active users a month. If you’re looking to promote your mobile app, then Facebook Ads are the perfect way to get it seen by the right people, right now.
7 Most Powerful Facebook Ads Targeting Strategies

With over 3 billion users worldwide, Facebook has become a dominant player in the realm of social media. Everyone from business executives to college students are using Facebook. With commanding power and influence, advertisers have been flocking to the platform with enthusiasm. Often, they end up spending millions on advertising as if they were in […]
A Step-by-Step Guide to Using Facebook Pixel Helper

When it comes to Facebook pixel, the Facebook pixel helper is really important to make sure everything is set up correctly.
12 Essential Elements for eCommerce Facebook Ads

Here are 12 things you should include in your next eCommerce Facebook Ad campaign, complete with examples of brands that have had success with them in the past.
Automatic Placements Will Boost Your Facebook Ads Results

When it comes to Facebook ads, it’s nothing new that creating relevant Facebook ad creative has a big impact on your results. Most would believe that they need to segment all their ad creative for it to appear well but it’s not true. Automatic Placements have been generating for us much better results for our […]
Google Ads vs. Facebook Ads: Which Platform Is Best?

Facebook Ads and Google Ads are two of the biggest platforms. As a business its important to know the differences between the two in order to decide which platform to use.
Facebook Dynamic Creative Optimization (DCO) Mastery

Dynamic Creative Optimization is an amazing Facebook ads feature to improve your return on ad spend!