Real Cost of Instagram Ads in 2025 (Breakdown & Tips)
Instagram is one of the best platforms to advertise on because of engagement. But what is the true cost?
Facebook Statistics: The Top 40 Valuable Stats For 2025
We handpicked the 40 most valuable Facebook statistics that marketers need to know for 2020.
What is duplicate content and how does it affect your website SEO
Search engines help users find the most relevant and useful results to their search queries. To do this, they index and rank websites based on various factors, including the quality and uniqueness of the content. When search engines encounter duplicate content on the same or different domains, it can create many problems. First, it can […]
E-A-T & Thought Leadership: How Brands Can Build Authority with SEO Content
E-A-T (Expertise, Authoritativeness, and Trustworthiness) is a standard that Google uses to determine the quality and credibility of content on sites. E-A-T serves as a litmus test to ensure that content is useful to users and adheres to the high standards set by search engines like Google. This includes thorough keyword research, on-page optimization, and making sure […]
Three Criteria for Reliable Purchase of Likes and Subscribers
You have encountered many sites where visitors can order the promotion of both high-quality reactions and not-so-high-quality ones. However, how can you know in advance that the service is good? We analyze this issue using the example of one of the trusted resources for selling real likes, comments, and subscribers – Goread. After reading our […]
The Importance of SEO for Landscaping Companies
These days, everyone uses Google to find what they need. That includes finding local services like landscapers. If someone’s looking for “lawn care near me” or “landscape design,” the companies that show up first in the search results are the ones that get the calls. That’s where search engine optimization (SEO) comes in. SEO is […]
Improving Customer Experience with Smart Security
The conventional wisdom about security is that it is fundamentally at odds with customer experience. The more security you add, the more friction you introduce, and thus the worse the experience becomes. This is a foundational assumption not just in tech but in society more broadly: airports with more security take longer to get through, […]
Most Common SEO Mistakes to Avoid to Keep a Website Healthy
Some SEO errors can often create problems for a site regarding traffic and positioning on Google. To err is human; everyone has made mistakes on their web projects, and learning from them is essential to avoid repeating them. For this reason, in this article, I will list the most common and particular SEO errors I […]
How Smarter Advertising Can Improve User Experience
Today, everything revolves around user experience. People want customized operations from businesses as this goes together with advertising. A well-done advertisement can appear like a useful tip and not as a disturbance. So how can companies make ads work better without annoying users? Let’s explore how smarter advertising solutions can improve UX. Personalization Makes Ads […]
AI-Driven Marketing: Pros and Cons
Artificial intelligence (AI) is reshaping marketing and changing the way businesses interact with their audience. According to Statista, over 50% of decision-makers use AI to create content, analyze feedback, and offer customer services through chatbots. Growing concerns around job security, algorithmic bias, and authenticity are sparking debates about the overuse of AI. While some companies […]