When it comes to web design, there are many common mistakes that businesses and individuals make. From neglecting mobile optimization to using too much text or not enough visuals, these errors can create a less-than-ideal user experience. To help you avoid making the same mistakes, here’s an overview of the top six most common web design mistakes that can be easily avoided. Also, learn the simple changes you can make to ensure your website is optimized for success. So let’s get started!
1) You Don’t Use Web Hosting
Your website needs to be hosted somewhere, and web hosting is essential for ensuring the speed and reliability of your site. Without a reliable hosting provider, your visitors may be presented with slow loading times or even worse, not have access to your site at all. There are many web hosting resellers available, so be sure to do some research and find a reliable provider. When exploring your options make sure to look at the customer service, uptime, and bandwidth of each provider before making a decision. Additionally, make sure to choose a hosting plan that can accommodate the expected size and traffic of your website. For example, if you’re expecting a lot of traffic or anticipate your site will grow quickly, opting for a larger plan may be the best option. Or, if you expect a smaller number of visitors, it may be best to choose a basic hosting plan. This way, you can pay for the services and features you need without overspending.
2) You Neglect Mobile Optimization
Nowadays, more people are using their phones and tablets to browse the web. This means that mobile optimization is a must for any website. If your site isn’t optimized for mobile devices, visitors may have difficulty navigating it or even worse, not be able to access it at all. Make sure you test your website on different devices and optimize it for ease of use on all platforms. You can even use tools like Google’s Mobile-Friendly Test to see how well your site is performing. Don’t forget to ensure all your content is optimized for mobile as well. Your images, videos, and text should all be resized or reformatted for smaller screens. Doing this will ensure your website is easily accessible for everyone, no matter what device they’re using.
3) Too Much Text; Not Enough Visuals
When putting together your website design, make sure you include visual elements as well as text. Long paragraphs of text can be overwhelming and cause viewers to lose interest in staying on your page. Incorporate images, videos, graphs, and other visuals that help break up the text and make it easier to read. This can also help you explain more complex topics in an easier-to-understand format. Additionally, visuals can draw attention and make your content stand out amongst the competition.
4) Poor Navigation Structure
One of the critical components of web design is creating well-structured navigation so visitors can easily find what they’re looking for. Confusing navigation can cause visitors to become frustrated and leave your site without exploring any further. Make sure you keep menus, links, and other navigational aspects consistent across all pages so users know where they are at all times. Additionally, utilize breadcrumbs to allow users to quickly go back to a page or two if needed.
5) You Don’t Use Calls-to-Action (CTAs)
Calls-to-action is an essential element of web design as they provide direction for visitors on what to do next. Without them, likely, viewers will simply move on from your website without taking the required action – such as buying a product or signing up for a newsletter. Consider adding CTAs to your website that indicate what you want viewers to do and make sure they stand out from the rest of the content.
6) You Forget About SEO
Search engine optimization (SEO) should always be a top priority when designing a website as it can have a huge impact on how easily people find your site online. SEO is the practice of optimizing web pages so they appear higher in search results, which can help increase traffic to your website significantly. When creating your design, remember to include keyword research and proper tagging and linking strategies to ensure that search engines can properly index your content. This will give you an advantage over competitors who don’t take this extra step for their websites.
As you can see, web design is a complex process that requires careful consideration and planning. By avoiding these common mistakes, you’ll be able to create a website that functions well and looks great no matter what device it’s viewed on. Additionally, by optimizing your site for SEO and properly utilizing CTAs, you can ensure that visitors can easily find your page online and be encouraged to take the appropriate action. With these tips in mind, you’ll be able to create a website that looks great and functions perfectly.