Do you have ambitions to become a high-caliber expert?
The truth is that the digital world is transforming rapidly, and if you’re not planning to step up with the top website development trends, you might find yourself falling behind without even realizing it! After all, there are over 1.1 billion websites on the internet in total.
By the way, if you are a business in the UK and you need professional web development services in London, there are a lot of companies out there that can help you create your dream website and more. Therefore, let’s have a look and see whether you’re ready for future website development, and what can be done to take action on it right away!
What you’ll learn:
- Why AI is changing website development
- The Progressive Web App (PWA) revolution
- Voice search changes everything
- Mobile-first development is essential
- Cybersecurity will be your website’s savior
Why AI is changing website development
The days of Artificial Intelligence being considered a mere buzzword or futuristic concept are long gone, as AI is totally transforming the way websites are being created.
Did you know that 62% of businesses have already invested in AI technologies and tools for their employees, with the majority of these organizations expecting to see an increase in productivity in return?
The way we use Artificial Intelligence is where the entire concept of this trend is actually becoming powerful.
AI has enabled a new development phase in which tedious tasks such as code generation, error detection, and design suggestion assistance (yes, a tool that will help you make sense with the final website design!) have been automated.
AI does not take away from human developers, in fact, quite the opposite. AI allows us to automate the most boring and time-consuming tasks, therefore, it can make a developer more productive in his working area.
And the numbers don’t lie. 90% of engineering teams now use AI in their workflows, with 62% reporting at least a 25% productivity gain.
AI has become so intelligent that it now offers Natural Language Processing. In other words, now, it’s more than capable of understanding what you tell it and providing you with an answer in return. This means that you can tell an AI what you want, and it will create working codes from scratch in a matter of seconds!
The Progressive Web App (PWA) revolution
Progressive Web Apps are killing it right now, to be completely honest.
The entire PWA market is expected to grow from $2.74 billion in 2025 to $72.16 billion by 2037 at a Compound Annual Growth Rate (CAGR) of 30.8%.
What’s the deal with PWA though?
Progressive web applications (PWA) are basically a hybrid of websites and mobile apps. They offer extremely fast page load times, accessibility without the internet and an interface just like native apps, and yet, all of that happens through the browser.
Twitter and Starbucks have enjoyed major boosts in performance, for example, as their Twitter Lite app used just 1-3% of the storage space compared to the native Twitter app while also achieving a 65% increase in engagement.
The benefits are clear:
- Faster loading times — No app store downloads required
- Offline functionality — Works even when connectivity is poor
- Cross-platform compatibility — One codebase for all devices
- Lower development costs — Build once, deploy everywhere
Companies all over the world are starting to grasp the importance of PWA. The stats show that large enterprises are still the leaders when it comes to this trend, with them being credited with a 59% market share in 2023, however, PWA adoption by SMEs has been on the rise at a CAGR of 33.5% – and this is only expected to get larger!
Voice search changes everything
Voice search is not going to happen, voice search is happening!
We all know the cliché about a third of all mobile device users using voice search, but that’s not even all. With the continuous progress in this trend, and over 27% of people currently already using voice search on mobile devices, it’s been estimated that the majority of searches will be done through voice within the nearest future.
But what does that have to do with website development?
In order to be specific, voice search optimization means that rather than aiming your content for the short forms of phrases or keywords, your entire approach to the content needs to be reworked to answer questions in a natural way.
Essentially, your website would need to be able to quickly answer search queries. To this end, websites need to optimize for the following when it comes to voice search:
- Written answers matching conversational queries
- Featured snippets which allow the voice assistants to read them out
- Local SEO, answering queries that include the “near me” question
- Schema markup – a way to use standardized vocabulary that allows search engines to understand context
Mobile-first development is essential
The first statistic you need to pay attention to:
85% of users believe that it is imperative for a website to be mobile-friendly, while 38% of them will be forced to immediately cease using the website if its layout is not to their satisfaction.
Mobile-first no longer means responsive design only.
With mobile-first approaches, the entire approach to development starts with a mobile design which is a more concentrated one.
What are the additional layers for this approach?
- AMP (Accelerated Mobile Pages) development for websites that work incredibly quickly and are, therefore, browser applications.
- Touch-optimized user interfaces
- Thumb-friendly zones of navigation
- Progressive image loading to support low-bandwidth
This doesn’t stop there though, with 58% of U.S. mobile users estimating that websites need to load within 3 seconds, while the serverless architecture market itself is expected to reach a staggering $17.78 billion by 2025 because of this trend.
Cybersecurity will be your website’s savior
Imagine a scenario where you get attacked with over 600 million cyberattacks per day on a global scale… The need for cybersecurity is so huge these days that it’s really not an option to not include it, no matter what you do or how.
The cybersecurity development trend is advancing at such a pace that:
Multi-Factor Authentication (MFA) is becoming a standard, with encryption protocols, zero-trust architecture, as well as other similar services being introduced.
The good news is that it doesn’t look like this trend is exclusive to hackers. AI is now being used by both parties. While the hackers are using it for more sophisticated crimes, the software engineers have decided to use AI to help them out by creating such cybersecurity tools as security threat detection which would be both intelligent and effective.
Website developers are also now offering cybersecurity as a part of the development project which is quite a smart business decision because everything needed to be done would be done at the development stage. For example:
- Automated cybersecurity tests
- Real-time monitoring and threat detection/response
- Biometric authentication
Wrapping Things Up
The world of website development is ever-changing, and the website development trends of 2024 alone have managed to stun even the most experienced developers. AI integration, Progressive Web Apps, voice search optimization, mobile-first development, cybersecurity development and the no-code craze is no longer just a matter of trends, but rather, the very foundations of modern website development.
The companies who are jumping on the bandwagon now will reap the benefits of being industry leaders in the nearest future, and those who are not going to make a move for a while will be the ones desperately playing catch-up with their competition that is way ahead of them by now.
The future is in our hands, so the question is, are you ready for the future of website development?